Get to Know Let’s Go!

Authored by: Caitlin Loveitt, Let’s Go! Home Office

In the coming months I’ll be authoring a collection of blogs called Get to Know Let’s Go!. This series will provide you with a candid look at the inner workings of the program and introduce you to the amazing people behind the program.

Organizations around the country and many partners here in Maine, think of Let’s Go! as a messaging campaign thanks to the popularity of the homegrown 5-2-1-0 message. 5-2-1-0 has been adopted everywhere from New Hampshire to Hawaii. Kids love it, parents support it and communities rally around it but that’s just the beginning of our work. 

The majority of our workday is focused on changing the environments where kids live, learn and play. We’re on the ground and behinds the scenes helping to make the healthy choice the easy choice. After watching this 8 minute video you’ll quickly realize how environmental and policy change form the foundation of the Let’s Go! program.

Emily Cooke, one of our seasoned program managers, explains how schools, child care programs and out of school programs work with Let’s Go! to create and sustain healthy environments.  And don’t worry Emily, we cut the bloopers – or did we?

Please share this video so others can experience Let’s Go! beyond the first impression of 5-2-1-0!